Alopecia is the medical term used to describe hair loss. Alopecia can occur when hair fails to grow at a normal rate, or when hair is lost more quickly than it can grow back. Alopecia should not be confused with increased shedding. Shedding (even year-round shedding in some pets) is a normal process and is not an illness. Shedding should only be a cause for concern if it is heavy enough to create areas of thinning hair or baldness consistent with alopecia.
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